Eythr — Ambient by design

The experience

See the room for what it is.

Eythr is an AI + AR platform that creates an ambient intelligence layer over live events. Through smart glasses issued at the door, the room becomes readable.

EYTHR • LIVE

Sarah Chen

VP Product, Lattice

● 3 shared interests

Marcus Rivera

Head of Partnerships, Figma

● High match • talk about APIs

Jordan Park

Engineer, Stripe

Through the glasses — simulated view

How it works

Four steps. Zero friction.

01

Arrive

You check in at the event like normal. Eythr is offered at the door.

02

Opt in

Choose to participate. Select what you share. Put on the glasses. That's it.

03

The room becomes readable. Context about the people around you appears ambient and effortless.

04

Connect

Every conversation starts on the second sentence. Your time matters. Every connection is curated.

Every networking tool today asks something of the attendee — download this, fill out that, scroll through these. Eythr asks nothing. You put on the glasses and the room tells you what you need to know.

The intelligence isn't a tool you use. It's a layer you're inside of.

Ambient, effortless.

No app to download. No profiles to scroll. The intelligence is just there, woven into the experience of being in the space.

Clarity, worn.

The moment you put on the glasses, the event changes. You go from attendee to someone who sees more.

Signal, decoded.

The event has a pulse. Eythr reads it — connection density, activation energy, outcomes that matter.

Your CMO asks “what did we get from that sponsorship?” and the best answer you have is foot traffic and business cards. Eythr changes that.

01

Unlocked intelligence

Signal that doesn't exist without Eythr. Understand who engaged, what resonated, and what opportunities are in the room.

02

Attribution

Connect what happened at the event to what happened after. The conversation at the booth to the meeting to the deal.

03

Real-time pivots

Live signal lets your team adjust strategy while the event is still happening. Game-time decisions, not Monday morning reports.

04

Stand out on the floor

Every booth looks the same. Yours won't. An Eythr-powered activation is the thing people talk about.

“My event finally talks back.”

The event happened. It felt good. People clapped. But when leadership asks “what did that produce?” the answer is soft. NPS surveys measure sentiment, not outcomes. The biggest line item in the marketing budget is flying on gut feel.

Eythr gives you outcomes you can point to. The Signal Layer turns the event from something you produced into something you understand.

And it compounds. Every event builds on the last. Eythr becomes the institutional memory of the event itself — a tool that gets smarter every time the doors open.

“Bridges, not moats.”

You came with a purpose. You have 1-2 days to make it count. Limited time, limited energy, and a room full of strangers.

With Eythr, the room makes sense the moment the glasses go on. The conversations you have are relevant from the first sentence. You leave having talked to fewer people but the right people — and you didn't have to work for it.

Your time, energy, and effort all meant something. Every connection was valuable and curated.

Two ways to deploy

One platform. Two entry points.

Use case 1

Sponsor activation

A sponsor deploys Eythr within their booth or activation zone. They bring their own target data and Eythr creates an ambient experience within their space.

One zone. One sponsor's data. One measurable outcome. The ROI story is crystal clear.

Use case 2

Full event intelligence

The organizer deploys Eythr across the entire event. Paired with Gythr — our AI-powered event management platform that handles registration, scheduling, and attendee data — the full dataset powers ambient intelligence in every room, every session, every interaction.

The full-power version. The entire room becomes readable — and every event makes the next one smarter.

The hardware

Real glasses. Real product.

Eythr runs on lightweight smart glasses with a built-in display, dual microphones, and all-day battery life. They look like glasses you'd actually wear — because they are.

No bulky headset. No visor. Just a pair of glasses that make the room readable.

40g

Lightweight

All day

Battery

Built-in

Display

Product layers

Three layers. One experience.

Eythr is built on three product layers that work together to create ambient intelligence for live events.

Intelligence layer

The AI matching and context engine. Ingests attendee data from any source, builds a real-time graph of who's in the room and who they should meet.

Delivery layer

The AR interface. Glasses surface identity context when you look at someone. Also powers spatial activations for sponsors. Ambient. Always on.

Signal layer

Reads the signal of the room itself. Connection density, activation engagement, energy patterns. Real-time understanding of whether the event worked.

Privacy model

Your data, your rules.

Eythr is built on consent and reciprocity. Every layer of participation is a choice.

Opt-in to participate

If you don't opt in, you don't exist in the system. No data, no profile, no presence. The experience is a gift, not an obligation.

Modular sharing

Choose which pieces of your profile are active. Turn modules on and off. You control what's visible about you.

Reciprocity

You only see what you share. Your level of openness determines your level of insight. Every conversation starts equal.